Pas Normal Studios at The Traka - A Study in Distance, Community and Gravel
This spring, Pas Normal Studios returns to The Traka not only as the main sponsor but as part of a broader cultural and performance narrative shaping the future of gravel cycling. Set against the raw and expansive landscapes surrounding Girona, The Traka, taking place from 29 April till 3 May 2026, has become a defining moment in the global gravel calendar. A space where performance meets exploration, and where the boundaries between racing, community, and personal endurance begin to blur. This year will see nearly 4500 riders from 74 nationalities present at the event.
For Pas Normal Studios, this is where things resonate most clearly. At the heart of this year’s presence is PAS Racing - representing the brand’s continued commitment to performance at the highest level. Competing across key distances, the team embodies a cohort of riders including, Cecily Decker (US), Karolina Migon (PL), Magnus Bak Klaris (DK), Morgan Aguirre (US), Rasmus Bøgh Wallin (DK), Romy Kasper (DE), Simen Svendsen (NO, Tobias Kongstad (DK) and Wendy Oosterwoud (NL), navigating the intersection of discipline, identity, and endurance. Beyond results, their presence reflects a deeper intention - to participate meaningfully in the environments and communities that shape modern cycling.
For Pas Normal Studios, this is where things resonate most clearly. At the heart of this year’s presence is PAS Racing - representing the brand’s continued commitment to performance at the highest level. Competing across key distances, the team embodies a cohort of riders including, Cecily Decker (US), Karolina Migon (PL), Magnus Bak Klaris (DK), Morgan Aguirre (US), Rasmus Bøgh Wallin (DK), Romy Kasper (DE), Simen Svendsen (NO, Tobias Kongstad (DK) and Wendy Oosterwoud (NL), navigating the intersection of discipline, identity, and endurance. Beyond results, their presence reflects a deeper intention - to participate meaningfully in the environments and communities that shape modern cycling.
The Traka offers more than a race setting. It provides the backdrop for a wider story - one that Pas Normal Studios continues to explore. It’s a movement beyond structure. Of cycling as something that extends beyond performance into community and identity.
Peter Lange, CEO at Pas Normal Studios
Credit: @_sonam.cc_
Within this context, Pas Normal Studios will also preview its upcoming Escapism collection - a natural extension of the gravel mindset. “Designed for exploration and adaptability and developed on the back of a workshop that took place at The Traka alongside input from PAS Racing, Escapism reflects an experience-led approach to cycling, while still supporting performance output," Peter Lange, CEO at Pas Normal Studios. Built for long days, unknown routes, and the spaces in between, the collection aligns with the evolving nature of gravel riding itself.
Alongside racing and product, Pas Normal Studios continues to support and elevate the role of women within cycling culture. Through its ambassadors and community presence at The Traka, the brand contributes to ongoing conversations around participation, visibility, and progression within the sport through its involvement with The Traka Force - a recent programme created to empower women to participate in The Traka.
Pas Normal Studios’ presence at The Traka is not a standalone activation, but part of a longer-term commitment to shaping cycling culture - through performance, storytelling, and community. As gravel continues to redefine what cycling can look and feel like, The Traka remains a key moment in understanding where it’s going next.
Pas Normal Studios’ presence at The Traka is not a standalone activation, but part of a longer-term commitment to shaping cycling culture - through performance, storytelling, and community. As gravel continues to redefine what cycling can look and feel like, The Traka remains a key moment in understanding where it’s going next.
Assets for the story can be downloaded here, with images accredited to: @_sonam.cc_
For press queries, samples or interviews, please contact:
Melanie Larsen
PR & Communications
mel@pasnormalstudios.com
+4553501451
Melanie Larsen
PR & Communications
mel@pasnormalstudios.com
+4553501451
About Pas Normal Studios
Pas Normal Studios is a Copenhagen-based brand of contemporary, technical cycling clothing. The concept of Pas Normal Studios is to create technically perfect apparel, combined with visionary aesthetics. Through innovative designs, brand collaborations, and sourcing of new production methods, Pas Normal Studios strives to bring out collections that define modern cycling in a different context. The brand honours the great traditions of cycling but is above all committed to the patterns and colours that define state-of-the-art fashion today. The uncompromising attention to detail and hand-made, sustainable quality is paired with an inspired take on today's look and feel. Pas Normal Studios produces high-end clothing with textiles and methods at the same level as demanded by professional riders, but at the same time, all styles are created for long-term usage and durability. Based in Scandinavia, but with a specific international element, Pas Normal Studios can now be found globally at retailers and online.
www.pasnormalstudios.com
Pas Normal Studios is a Copenhagen-based brand of contemporary, technical cycling clothing. The concept of Pas Normal Studios is to create technically perfect apparel, combined with visionary aesthetics. Through innovative designs, brand collaborations, and sourcing of new production methods, Pas Normal Studios strives to bring out collections that define modern cycling in a different context. The brand honours the great traditions of cycling but is above all committed to the patterns and colours that define state-of-the-art fashion today. The uncompromising attention to detail and hand-made, sustainable quality is paired with an inspired take on today's look and feel. Pas Normal Studios produces high-end clothing with textiles and methods at the same level as demanded by professional riders, but at the same time, all styles are created for long-term usage and durability. Based in Scandinavia, but with a specific international element, Pas Normal Studios can now be found globally at retailers and online.
www.pasnormalstudios.com
About Klassmark
At Klassmark, we create events because we believe in sport as a driver of change. Since 2009, from our home in Girona, we’ve launched more than 190 Gravel and Trail adventures that connect people, nature and emotions. For us, sport is much more than competing. It’s about living unique experiences, building community and taking care of the nature that makes us thrive. This is the spirit we share with everyone who believes in Klassmark.
https://www.klassmark.com/
At Klassmark, we create events because we believe in sport as a driver of change. Since 2009, from our home in Girona, we’ve launched more than 190 Gravel and Trail adventures that connect people, nature and emotions. For us, sport is much more than competing. It’s about living unique experiences, building community and taking care of the nature that makes us thrive. This is the spirit we share with everyone who believes in Klassmark.
https://www.klassmark.com/